COLATERAL

Guarantee compliance for in-branch marketing.

Gain complete visibility and control of your in-branch marketing. Protect your finance organization and deliver better experiences to your customers.
Trusted by global retailers & brands

Digitalise your
in-branch marketing.

Shred the spreadsheets and eradicate the emails. Colateral unlocks data from branches and equips your teams with the tools to maximize marketing performance.
Ensure 100% compliance of marketing messages.

Full visibility of campaigns in every location.

Stand out with localized marketing campaigns.

Ensure 100% compliance of in-branch marketing.

Colateral simplifies campaign management, provides full traceability of activities, and connects your branch managers to corporate. So your marketing is always accurate.

Eradicate inefficiencies in every branch.

Colateral empowers your teams to increase marketing effectiveness.

80%

Reduction in time to plan and manage campaigns.

60%

Reduction in wasted marketing materials.

100%

Display compliance in every location.

Take control of your in-branch marketing.

Colateral gives you complete control of your branch-based marketing.

A window into location marketing

Gain full visibility of locations, including layouts, attributes, and customer demographics.

Location
Management

Eradicate waste with full traceability

Reduce overs, track budgets and manage stock levels from production to execution.
Stock
Management

Reach customers with the right messaging

Unlock insights across your marketing to reach customers with impactful messaging that drives revenues.

Campaign
Management

Get it right with communication

Enable 2-way comms between frontline teams and head office to ensure 100% display compliance in each location.

Display
Compliance

Stand out with localized messaging.

Unlock the power of digital marketing in your stores.

Target with Segmentation.

Group stores with similar attributes and target buyers with campaigns.

Localization on a global scale.

Create on-brand templates and let marketers or stores localize content for each location.

Analyse & improve performance.

Measure campaign performance against POS data and make improvements to improve performance.

Unlock spaces to add value to customers.

Colateral gives you control of your physical marketing spaces, so you can monitor when they are occupied and by whom. Use this data to maximize capacity utilization, work with partners to promote relevant offers, and increase campaign performance.

Why global retailers trust Colateral.

When you win, we win. That’s why we’re dedicated to ensuring your business thrives with Colateral. Here are just a few ways we do that.

Dedicated, local account management & support.

We partner with local experts near you to support and guide you to unlock marketing performance.

Go live in days.

Changing your process is complex. But we make it simple by helping to bring your data into Colateral in a matter of days.

Your business operations are safe.

We’re proud to have a 99% uptime rate over the last 6 years. Colateral’s always available when you need it most.